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How Videos Can Influence Your Next Sales Pitch as an Insurance Agent

Have you ever wondered how videos could impact your sales pitch as an insurance agent? Of course, you have.

You probably spend a lot of time thinking about and planning for your next sales pitch. Whether it's to get new clients or renew existing ones, the goal is always the same: win. But what if I told you that videos could be part of your winning strategy?

One of the most important sales pitches you can make is to show that you know your stuff. That's why videos are perfect for insurance agents because they allow you to explain things in a way that isn't just a list of statements and bullet points. Videos are one way to give people an understanding of what you do, why they should be buying it, and how much it will cost them if they don't.

Video marketing is often a very effective way to market your business. Here are some reasons why you should use video as an insurance agent.

Videos grab attention

Videos are more engaging than text.

Text-based content is often considered the most effective way to convey information, but there’s something about seeing a video that makes it easier to understand and remember. This doesn’t mean you should stop using text in your sales pitch—it just means that you should consider adding some visual elements to help people visualize the message you want them to take away from your presentation. For example:

  • Videos can demonstrate complex processes or processes that happen at different points in time (such as an insurance agent explaining how claims are processed).
  • Videos also provide more examples of customer experiences that illustrate why they should choose your agency over competitors.

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Videos convey trust

Videos are more personal than other content. As a result, people are more likely to trust a person, and not an impersonal company or organization.

Videos can also be used to address concerns about the company or agent:

  • If you're selling life insurance, take time out of your pitch by showing your client how much money they could save if they switched from their current policy (or even just show them some numbers). You could also mention that this could be done with no pressure on you so that there's no reason for them not to make their move!
  • When selling car insurance, show them how much time it takes for repairs in comparison with what happens when accidents occur, and explain why having coverage is important!

Videos are informative

Videos are a great way to communicate information. You can use videos to explain concepts and ideas, demonstrate how something works, and show how something is done or what a product looks like.

The best way to use video as part of your sales pitch is by first creating an outline of exactly what you want the viewer to know before they watch your video. This will help ensure that you're not missing out on anything important while also making sure that everything in your video has been covered by the time they get there!


Marketing is no longer about the stuff that you make but the stories you tell. – Seth Godin


Videos tell a story

Videos are a powerful way to tell a story and connect with your audience. They can help you sell your product or service, but they can also help you connect on an emotional level with the people who will be deciding whether or not to purchase from you.

They’re also great for standing out from other competitors in the insurance industry because they show that there is more than one way to do things, which means that no matter what field of business or industry, there are always going to be different ways for different people like yourself, the agent, to approach each client relationship differently depending on their needs and desires as well as how much time they have available within those needs and wants.

Woman having a conversation through laptop camera


You can catch a lot of prospects with a video

You can catch a lot of prospects with a video. If you’re an insurance agent, you probably already know this, but it bears repeating: people are more likely to trust you if they can see you in action. And there’s no better way for them to get a good idea of who you are and what kind of person does your job than by watching one of your videos.

You may not realize it, but even if all the other elements of your pitch are top-notch, your voice and body language will carry much more weight if they come from someone who has been doing what they do for years rather than someone who just started recently.

Videos are effective tools to help you win clients

Videos are effective tools to help you win clients. Video marketing is a great way to communicate with your potential clients, and it can help you stand out from the competition.

When someone takes the time to watch a video, they're going to be more interested in what's being said than if that person had just talked about it themselves (which is why so many salespeople have this tendency). Videos also give the viewer more time to think about what they've heard because there isn't as much talking happening at once, which makes it easier for them to digest what's being said. And finally, videos allow customers who might not be able to fit into an office visit room or meet face-to-face with an agent in person, to communicate effectively despite distance limitations between both parties' locations by allowing them access through technology such as video conferencing software programs like Skype and an advanced video recorder in a revolutionary platform, Cheers Connect.

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How Cheers Connect can take your Insurance career to the next level

When you're trying to get new clients, it helps to have something to connect with your audience. The best way to do this is with your own brand's videos, through Cheers Connect.

Cheers Connect offers you an advanced video recorder that will get you from point A to point B with no trouble at all. Want to market your plans and prices? Shoot a video. Want to schedule a meeting? Shoot a video. Want to discuss the benefits of using your own insurance agency rather than your competitors? Shoot a video.

With Cheers Connect, you will get the chance to not only shoot a video, but also edit, crop, upgrade its quality, and much more, so the video you will be sending to your prospects and clients, will be inch-perfect.

There are many ways to use videos in your sales pitch as an insurance agent. The most important thing is to have fun, be engaging, and show real people who use your product every day what a great company you are, and what you offer.

Sign-up for Cheers Connect today. It’s completely free.